KUALA LUMPUR: Media Prima Bhd has inked a memorandum understanding (MoU) with Dailymotion, which will see the media group’s video content being made available on the platform.
When asked if there are concerns over piracy and copyright, CEO of Media Prima Televisions Networks, Johan Ishak told reporters that the group currently works with authorities such as the Home Ministry and the Communications and Multimedia Ministry to tackle the issue.
Additionally, it also has an internal unit to look after IPs for content from all its platforms.
“Whenever we find any incidences of piracy…we will get authorities to help us shut it down,” he added.
According to Dailymotion’s Vice President of Content in Asia Pacific, Antoine Nazaret the necessary tools and technology are in place to ensure that media content uploaded to its platform are protected.
“The tools are at scale so you can address as much challenges as you can..millions if we need. We know that we can scale at that size to make sure that it is protected not only here but if the content is used in a wrong way elsewhere in the world, we(will) know that it was there,” explained Nazaret.
The platform is owned by Paris based multinational company, Vivendi.
Dailymotion will also be powering Media Prima’s Tonton over-the-top (OTT) service platform.
As for Tonton, which ceased video-on-demand subscription on Aug 31, 2018, Johan said the group may relook the possibility of re-implementing subscription services in the future when there is enough demand for paid content.